Builder University

Webinars


Virtual Reality and the Home Building Industry
You've probably heard the buzz about virtual reality. Nearly every 2016 technology trend article predicted it would be top of mind. From Oculus to Google Cardboard, everyone is talking about virtual reality. But what does that mean for home builders? This webinar will walk you through VR basics, explain what your options are, and give you ideas for using this technology in your sales centers and beyond. 02/16/2016 12:00 PM CDT - 02/16/2016 1:00 PM CDT
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SEO - How to Win at Search Engine Marketing
SEO can have a big impact on your marketing strategy and how consumers find you online.  But many builders are stumped by this three letter acronym and aren’t sure where to start or how to improve their rankings.  In this webinar we will break down the basics of SEO, show you how to properly manage your SEO program, and outline what you can do as a builder to improve your rankings in search results.   02/24/2016 11:00 AM CDT - 02/24/2016 12:00 PM CDT
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Past Webinars


Leads are People Too - IBS Education Session Encore Presentation
"Leads are People Too!" was a hit at IBS and this is your opportunity to see the encore presentation from Melissa Morman of BDX and Alan Daniel of SmartTouch Interactive. 02/04/2016 12:00 PM CDT - 02/04/2016 1:00 PM CDT
Play Video
You Need Real Estate Agents
63% of all new home sales come with a real estate agent. And 90% of all buyers that walk through your door will have an agent at some point in the process. Do you provide agents with the information they need to bring in buyers? Are you using the right tools and messaging to efficiently communicate? This session will give you practical tips to build stronger relationships and effectively work with real estate agents. 02/02/2016 11:00 AM CDT - 02/02/2016 11:30 AM CDT
Play Video
Digital Marketing 101 for Small Builders
When you’re a busy builder, it can be difficult to keep up with changing technologies and buyer habits. Times are changing and builders need to arm their buyers with information in engaging forms. There are so many new selling tools available today, however most builders aren’t sure where to start. During this session we will discuss the hottest trends in technology and how you can implement them into your sales strategy. This year, make a resolution to sell more homes by taking a fresh approach to your marketing. 01/29/2016 1:00 PM CDT - 01/29/2016 2:00 PM CDT
Play Video
WEBINAR: Weekly Recurring Sales Solutions for Builders from Click to Close
Today, it's more important than ever to have the right technologies at your fingertips to showcase your homes during the sales process. Is your sales team armed with the tools they need to sell more homes? This is an incredible time in technology where visual content and interaction are keys to success. However, while builders are well-suited for creating an interactive visual sense of place, most aren’t sure where to start. During this session we will discuss the hottest trends in technology and how you can implement them into your sales strategy. 10/02/2015 11:00 AM CDT - 10/02/2015 12:00 PM CDT
Play Video
WEBINAR: Weekly Recurring Sales Solutions for Builders from Click to Close
Today, it's more important than ever to have the right technologies at your fingertips to showcase your homes during the sales process. Is your sales team armed with the tools they need to sell more homes? This is an incredible time in technology where visual content and interaction are keys to success. However, while builders are well-suited for creating an interactive visual sense of place, most aren’t sure where to start. During this session we will discuss the hottest trends in technology and how you can implement them into your sales strategy. 09/25/2015 11:00 AM CDT - 09/25/2015 12:00 PM CDT
Play Video
Lead Follow-up for Builders - Pitfalls and Best Practices
You invest a lot of time and resources increasing traffic to your website and generating leads for your sales team. During this webinar we will bring it all together with advice on how to make the most of your online marketing efforts. How you manage and follow up with leads can make a huge impact on your bottom line. 09/23/2015 12:00 PM CDT - 09/23/2015 01:00 PM CDT
Play Video
WEBINAR: Weekly Recurring Sales Solutions for Builders from Click to Close
Today, it's more important than ever to have the right technologies at your fingertips to showcase your homes during the sales process. Is your sales team armed with the tools they need to sell more homes? This is an incredible time in technology where visual content and interaction are keys to success. However, while builders are well-suited for creating an interactive visual sense of place, most aren’t sure where to start. During this session we will discuss the hottest trends in technology and how you can implement them into your sales strategy. 09/18/2015 11:00 AM CDT - 09/18/2015 12:00 PM CDT
Play Video
WEBINAR: Weekly Recurring Sales Solutions for Builders from Click to Close
Today, it's more important than ever to have the right technologies at your fingertips to showcase your homes during the sales process. Is your sales team armed with the tools they need to sell more homes? This is an incredible time in technology where visual content and interaction are keys to success. However, while builders are well-suited for creating an interactive visual sense of place, most aren’t sure where to start. During this session we will discuss the hottest trends in technology and how you can implement them into your sales strategy. 09/11/2015 11:00 AM CDT - 09/11/2015 12:00 PM CDT
Play Video
WEBINAR: Weekly Recurring Sales Solutions for Builders from Click to Close
Today, it's more important than ever to have the right technologies at your fingertips to showcase your homes during the sales process. Is your sales team armed with the tools they need to sell more homes? This is an incredible time in technology where visual content and interaction are keys to success. However, while builders are well-suited for creating an interactive visual sense of place, most aren’t sure where to start. During this session we will discuss the hottest trends in technology and how you can implement them into your sales strategy. 09/04/2015 11:00 AM CDT - 09/04/2015 12:00 PM CDT
Play Video
Give Leads a Chance!
When it comes to new home sales, it takes an average of 52 touch points to take a buyer from first inquiry to closing. But many new home builders and developers capture leads and then do nothing with them! In this webinar, Robert Cowes of SmartTouch Interactive, will change the way you think about your leads forever. 09/02/2015 01:00 PM CDT - 09/02/2015 02:00 PM CDT
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